Trends · data through September 2026

Auto Rental Services in Hawaii

Iceflower tracks 67 stores from 23 auto rental service chains in Hawaii. Alamo Rent A Car grew fastest over the last year, ahead of Enterprise Rent-A-Car and Budget Car Rental.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
23
Tracked stores
67
Consumer panel
130M+

Growth ranking

Fastest-growing tracked auto rental service chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Alamo Rent A Car and Enterprise Rent-A-Car sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A Alamo Rent A Car logo Alamo Rent A Car - +13.2%
2 E Enterprise Rent-A-Car logo Enterprise Rent-A-Car - -0.2%
3 B Budget Car Rental logo Budget Car Rental - -0.4%
4 N National Car Rental logo National Car Rental - -2.9%
5 P Payless Car Rental logo Payless Car Rental ▲1 -22.5%
6 H Hertz logo Hertz - -26.8%
7 T Thrifty Car Rental logo Thrifty Car Rental ▼1 -44.5%
8 D Dollar Car Rental logo Dollar Car Rental - -50.5%
  • Enterprise Rent-A-Car
  • Budget Car Rental
  • Alamo Rent A Car
  • National Car Rental
  • Sixt
  • Hertz
  • Budget
  • Other tracked chains

Store footprint

Store map

67 tracked store locations in Hawaii. The 7 largest tracked chains are highlighted.

  • Enterprise Rent-A-Car (11)
  • Budget Car Rental (5)
  • Alamo Rent A Car (6)
  • National Car Rental (6)
  • Sixt (3)
  • Hertz (6)
  • Budget (1)
  • Other tracked chains

Top tracked chains by store count

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