Chain · United States · data through September 2026

National Car Rental

Iceflower tracks 239 National Car Rental stores across 50 US states, DC, and 1 territory. It ranks #5 of 249 tracked US auto rental service chains by card spend. Its share of tracked category spend moved -5.9% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
239
States
50
Category
Auto Rental Service
Category rank
#5

Growth

National Car Rental against its category

The biggest tracked US auto rental service chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks National Car Rental's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 Enterprise Rent-A-Car +7.0%
2 Budget Car Rental -2.9%
3 Avis Car Rental -7.9%
4 Alamo Rent A Car +14.2%
5 National Car Rental -5.9%
6 Hertz -43.2%
7 Sixt +1.2%
8 Payless Car Rental -
9 ACE Rent A Car -18.6%
10 Fox Rent A Car -33.9%

Share of tracked category spend, indexed

100 91.6 2024 Q4 2026 Q3

Store footprint

Store map

239 tracked National Car Rental locations across 50 US states, DC, and 1 territory. Florida, California, and Texas hold 25% of them.

Customer overlap

Who shops at National Car Rental

Tracked chains National Car Rental customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

El Rey Food Mart 100
Monterrey Market 86
AA Mart 69
Pete's Fruit Market 58
Potawatomi Hotel 58
Mian's Clark Gas Station 50

More trends

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