Trends · data through September 2026

Auto Rental Services in New York-Newark-Jersey City, NY-NJ

Iceflower tracks 184 stores from 14 auto rental service chains in New York-Newark-Jersey City, NY-NJ. Drivo Rent A Car grew fastest over the last year, ahead of Alamo Rent A Car and Enterprise Rent-A-Car.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
14
Tracked stores
184
Consumer panel
130M+

Growth ranking

Fastest-growing tracked auto rental service chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Drivo Rent A Car and Alamo Rent A Car sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Drivo Rent A Car - +14.8%
2 Alamo Rent A Car ▲2 +13.7%
3 Enterprise Rent-A-Car - +7.7%
4 Budget Car Rental - -1.5%
5 Avis Car Rental - -11.1%
6 Payless Car Rental ▲1 -15.4%
7 National Car Rental - -21.5%
8 Hertz ▼2 -39.2%
9 Thrifty Car Rental ▲1 -49.4%
10 Dollar Car Rental ▼2 -73.9%
  • Enterprise Rent-A-Car
  • Avis Car Rental
  • Alamo Rent A Car
  • National Car Rental
  • Sixt
  • Hertz
  • Budget Car Rental
  • Other tracked chains

Store footprint

Store map

184 tracked store locations in New York-Newark-Jersey City, NY-NJ. The 7 largest tracked chains are highlighted. 3% of the tracked gas & auto stores here are auto rental services, the same share as across New York.

  • Enterprise Rent-A-Car (107)
  • Avis Car Rental (18)
  • Alamo Rent A Car (4)
  • National Car Rental (6)
  • Sixt (5)
  • Hertz (15)
  • Budget Car Rental (7)
  • Other tracked chains

Top tracked chains by store count

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