Trends · data through September 2026

Retail & consumer trends in Jefferson City, MO

Iceflower tracks 545 stores from 398 retail and consumer chains in Jefferson City, MO. Casey's grew fastest over the last year, ahead of Dollar General and AutoZone.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
398
Tracked stores
545
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Casey's and Dollar General sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Casey's - +19.6%
2 Dollar General - +15.5%
3 AutoZone - +10.7%
4 Family Dollar - +10.3%
5 FastLane - +7.7%
6 Sonic Drive-In ▲1 +2.9%
7 Dairy Queen ▲2 +2.5%
8 MFA Oil - +2.1%
9 Phillips 66 Gas - +1.9%
10 United States Postal Service ▲1 +1.6%
11 Walmart - -2.2%
12 Wendy's - -2.3%
13 McDonald's - -3.6%
14 Burger King ▼1 -4.5%
15 Walgreens ▲1 -10.0%

Store footprint

Store map

545 tracked store locations in Jefferson City, MO, colored by category group. The top 5 chains by store count run 71 of the 545 stores (13%); 356 of the 398 tracked chains have a single store here. 8% of the tracked stores here are in health & beauty, against 13% across Missouri.

Top tracked chains by store count

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