Baton Rouge, LA Retail & Consumer Trends 2026

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Exxon and Best Stop sit in the high-growth half.

# Chain YoY growth

Rank	Chain	Rank movement	YoY growth
1	Exxon	-	+19.2%
2	Best Stop	▲6	+19.0%
3	Lit Pizza	▲6	+18.8%
4	The Storage Center	▲7	+17.4%
5	Five Below	▲5	+16.4%
6	Goodwill	▲3	+14.4%
7	Dollar Tree	▲3	+14.0%
8	Harbor Freight Tools	▲5	+13.5%
9	Ollie's Bargain Outlet	▲6	+13.4%
10	Murphy USA	-	+9.4%
11	Tractor Supply Co.	▲2	+9.1%
12	Hobby Lobby	▲4	+8.9%
13	Rainbow Shops	▲3	+8.0%
14	Shell	▲1	+6.1%
15	Barnes & Noble	▲3	+6.0%

Store footprint

Store map

4,185 tracked store locations in Baton Rouge, LA, colored by category group. The top 5 chains by store count run 387 of the 4,185 stores (9%); 2,238 of the 2,547 tracked chains have a single store here. 4% of the tracked stores here are in leisure & travel, against 5% across Louisiana.