Growth
Cracker Barrel Old Country Store against its category
The biggest tracked US family restaurants & diners by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cracker Barrel Old Country Store's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Cracker Barrel Old Country Store | +0.1% |
| 2 | IHOP | -2.2% |
| 3 | Waffle House | +7.1% |
| 4 | Denny's | -7.2% |
| 5 | Bob Evans | -0.0% |
| 6 | Black Bear Diner | +9.9% |
| 7 | Eat'n Park | -2.9% |
| 8 | Perkins American Food Co. | -0.0% |
| 9 | Silver Diner | -2.4% |
| 10 | Village Inn | +5.3% |
Share of tracked category spend, indexed
Store footprint
Store map
704 tracked Cracker Barrel Old Country Store locations across 45 US states. Florida, Texas, and Tennessee hold 26% of them.
Tracked stores by state
- Florida 64
- Texas 61
- Tennessee 56
- Georgia 48
- North Carolina 42
- Kentucky 38
- Ohio 33
- Alabama 32
- Virginia 32
- Indiana 29
- South Carolina 26
- Pennsylvania 25
- Illinois 22
- Louisiana 19
- Missouri 17
- Michigan 16
- Mississippi 15
- Arizona 14
- Arkansas 12
- Maryland 10
- New York 10
- West Virginia 9
- California 8
- Oklahoma 8
- New Jersey 6
- Colorado 5
- Kansas 5
- Massachusetts 5
- Wisconsin 5
- Idaho 4
- New Mexico 4
- Utah 4
- Nevada 3
- Connecticut 2
- Iowa 2
- Montana 2
- Nebraska 2
- Oregon 2
- Delaware 1
- Maine 1
- Minnesota 1
- North Dakota 1
- New Hampshire 1
- Rhode Island 1
- South Dakota 1
Customer overlap
Who shops at Cracker Barrel Old Country Store
Tracked chains Cracker Barrel Old Country Store customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends