Growth ranking
Fastest-growing tracked retail chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Hobby Lobby and Goodwill sit in the high-growth half.
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Hobby Lobby | - | +16.5% |
| 2 | Goodwill | ▲1 | +14.3% |
| 3 | P&K Midwest | - | +10.9% |
| 4 | Dollar Tree | - | +4.3% |
| 5 | Dollar General | - | +3.4% |
| 6 | Walmart | - | -2.4% |
| 7 | Family Dollar | - | -2.9% |
| 8 | Norbys Farm Fleet | ▼1 | -45.7% |
- Discount Store
- Specialty Store
- Thrift Stores
- Furniture Store
- Home Improvement Center
- Sporting Goods Store
- Hardware Store
- Other categories
Store footprint
Store map
274 tracked store locations in Waterloo-Cedar Falls, IA, colored by category. The top 5 chains by store count run 43 of the 274 stores (16%); 201 of the 219 tracked chains have a single store here. 6% of the tracked retail stores here are furniture stores, against 3% across Iowa.
- Discount Store (39)
- Specialty Store (18)
- Thrift Stores (16)
- Furniture Store (16)
- Home Improvement Center (14)
- Sporting Goods Store (13)
- Hardware Store (12)
- Other categories
Top tracked chains by store count
- 1 Dollar General 21
- 2 Dollar Tree 8
- 3 Family Dollar 6
- 4 Goodwill 5
- 5 Walmart 3
- 6 Norbys Farm Fleet 3
- 7 P&K Midwest 3
- 8 Hobby Lobby 3
- 9 Greenleaf Tobacco & Vape 3
- 10 Thompson Shoes 2
- 11 Bath & Body Works 2
- 12 Spahn & Rose Lumber Co. 2
- 13 Flowerama 2
- 14 Sherwin-Williams 2
- 15 BMC Aggregates LC 2
- 16 Menards 2
- 17 Target 2
- 18 Trinkets & Togs 2
- 19 Grain & Thread 1
- 20 Meyers Nursery 1
- 21 PPG Paints 1
- 22 Guns & Gear 1
- 23 FreedomWorks Fireworks 1
- 24 The Prairie Bee 1
- 25 Fiesta Fashion 1
- 26 Merry's Stitchins 1
- 27 Caboose Stop Hobbies 1
- 28 RC Hobby House 1
- 29 Accretion Discs 1
- 30 Flora Design Studio 1
- 31 National Dance Academy 1
- 32 Mud and Honey 1
- 33 Pink Luna Co. 1
- 34 Arona Home Essentials 1
- 35 Simply Chic 1
- 36 UnityPoint at Home 1
- 37 Reverie & Relics 1
- 38 Studded With Love 1
- 39 Michaels 1
- 40 Central Iowa Vapors 1
- 41 Limited Edition Comics & Collectibles 1
- 42 Bancroft's Flowers 1
- 43 Mattress By Appointment 1
- 44 Furniture and More 1
- 45 Dew on the Roses Greenhouse 1
- 46 Benton Building Center 1
- 47 Cook's Outdoors 1
- 48 Vintage Iron Co. 1
- 49 Bob's Guitars 1
- 50 National Cigar Store 1
More trends