Trends · data through September 2026

Sneakers & Athletic Brands in Virginia Beach-Chesapeake-Norfolk, VA-NC

Iceflower tracks 53 stores from 17 sneakers & athletic brands in Virginia Beach-Chesapeake-Norfolk, VA-NC. The Athlete's Foot grew fastest over the last year, ahead of Champs Sports and SNIPES.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
17
Tracked stores
53
Consumer panel
130M+

Growth ranking

Fastest-growing tracked sneakers & athletic brands

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. The Athlete's Foot and Champs Sports sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T The Athlete's Foot logo The Athlete's Foot - +18.0%
2 C Champs Sports logo Champs Sports - +11.1%
3 S SNIPES logo SNIPES - +9.3%
4 D DTLR logo DTLR - +4.1%
5 F Foot Locker logo Foot Locker - +3.3%
6 J JD Sports logo JD Sports - +2.2%
7 F Finish Line logo Finish Line - -15.8%
  • Nike
  • Foot Locker
  • DTLR
  • JD Sports
  • Hibbett Sports
  • Champs Sports
  • SNIPES
  • Other tracked chains

Store footprint

Store map

53 tracked store locations in Virginia Beach-Chesapeake-Norfolk, VA-NC. The 7 largest tracked chains are highlighted.

  • Nike (2)
  • Foot Locker (9)
  • DTLR (7)
  • JD Sports (4)
  • Hibbett Sports (4)
  • Champs Sports (4)
  • SNIPES (3)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in fashion, apparel and footwear? See consumer transaction data for fashion, apparel and footwear →