Chain · United States · data through September 2026

Fleet Feet

Iceflower tracks 191 Fleet Feet stores across 39 US states and DC. It ranks #9 of 28 tracked US sneakers & athletic brands by card spend. Its share of tracked category spend moved +11.7% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
191
States
39
Category
Sneakers & Athletic Brands
Category rank
#9

Growth

Fleet Feet against its category

The biggest tracked US sneakers & athletic brands by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Fleet Feet's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 Nike +4.2%
2 Foot Locker +6.2%
3 JD Sports +7.5%
4 Hibbett Sports -3.5%
5 Champs Sports +3.9%
6 DTLR -0.2%
7 adidas -
8 SNIPES +14.5%
9 Fleet Feet +11.7%
10 New Balance +13.3%

Share of tracked category spend, indexed

100 152.3 2024 Q4 2026 Q3

Store footprint

Store map

191 tracked Fleet Feet locations across 39 US states and DC. California, North Carolina, and Texas hold 27% of them.

Customer overlap

Who shops at Fleet Feet

Tracked chains Fleet Feet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

Weaver Street Market 79
The Tavern at Your Nexton Harris Teeter 64
Wegmans 59
Great Outdoor Provision Co. 50
H-E-B 47

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in fashion, apparel and footwear? See consumer transaction data for fashion, apparel and footwear →