Growth
ASICS against its category
The biggest tracked US shoe stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks ASICS's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
F
Foot Locker
|
-3.8% |
| 2 |
D
DSW Designer Shoe Warehouse
|
-3.1% |
| 3 |
B
Boot Barn
|
+17.3% |
| 4 |
J
JD Sports
|
+11.9% |
| 5 |
J
Journeys
|
+0.9% |
| 6 |
F
Famous Footwear
|
-10.3% |
| 7 |
S
Shoe Carnival
|
-9.5% |
| 8 |
H
Hibbett Sports
|
+5.1% |
| 9 |
C
Champs Sports
|
-0.5% |
| 10 |
D
DTLR
|
+3.7% |
| 45 |
A
ASICS
|
+1.2% |
Share of tracked category spend, indexed
Store footprint
Store map
18 tracked ASICS locations across 13 US states.
Tracked stores by state
- Florida 3
- Maryland 2
- Ohio 2
- Pennsylvania 2
- California 1
- Delaware 1
- Iowa 1
- Kentucky 1
- North Carolina 1
- Nevada 1
- Texas 1
- Utah 1
- Virginia 1
Customer overlap
Who shops at ASICS
Tracked chains ASICS customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
V
Visit Altoona
90
P
Port Hueneme Commissary
69
F
Ft Eustis Chapel
54
M
Midas Germantown
54
Midas Germantown
54
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