Trends · data through September 2026

Mexican Fast Food & Fast Casual in Florida

Iceflower tracks 969 stores from 37 Mexican fast food & fast casual chains in Florida. Qdoba grew fastest over the last year, ahead of Hot Head Burritos and Chipotle Mexican Grill.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
37
Tracked stores
969
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Qdoba and Hot Head Burritos sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Q Qdoba logo Qdoba ▲1 +15.6%
2 H Hot Head Burritos logo Hot Head Burritos ▲1 +12.9%
3 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +9.1%
4 T Torchy's Tacos logo Torchy's Tacos - +1.3%
5 T Taco Bell logo Taco Bell - -4.5%
6 M Moe's Southwest Grill logo Moe's Southwest Grill - -6.1%
7 T Tijuana Flats logo Tijuana Flats - -6.1%
8 B Bubbakoo's Burritos logo Bubbakoo's Burritos - -7.6%
9 D Del Taco logo Del Taco ▼1 -34.7%
10 F Fuzzy's Taco Shop logo Fuzzy's Taco Shop ▼1 -47.3%
  • Taco Bell
  • Chipotle Mexican Grill
  • Moe's Southwest Grill
  • Tijuana Flats
  • Qdoba
  • Del Taco
  • Bubbakoo's Burritos
  • Other tracked chains

Store footprint

Store map

969 tracked store locations in Florida. The 7 largest tracked chains are highlighted.

  • Taco Bell (336)
  • Chipotle Mexican Grill (278)
  • Moe's Southwest Grill (102)
  • Tijuana Flats (120)
  • Qdoba (19)
  • Del Taco (16)
  • Bubbakoo's Burritos (17)
  • Other tracked chains

Top tracked chains by store count

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