Growth
Fuzzy's Taco Shop against its category
The biggest tracked US Mexican fast food & fast casual chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Fuzzy's Taco Shop's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Taco Bell | -4.4% |
| 2 | Chipotle Mexican Grill | +4.2% |
| 3 | Qdoba | +9.4% |
| 4 | Del Taco | +0.6% |
| 5 | Moe's Southwest Grill | -5.3% |
| 6 | El Pollo Loco | +10.8% |
| 7 | Cafe Rio Mexican Grill | -1.7% |
| 8 | Costa Vida | +3.0% |
| 9 | Torchy's Tacos | +10.3% |
| 10 | Taco John's | +2.1% |
| 16 | Fuzzy's Taco Shop | +10.6% |
Share of tracked category spend, indexed
Store footprint
Store map
126 tracked Fuzzy's Taco Shop locations across 19 US states. Texas, Colorado, and Florida hold 75% of them.
Customer overlap
Who shops at Fuzzy's Taco Shop
Tracked chains Fuzzy's Taco Shop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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