Trends · data through September 2026

Breakfast & Brunch Cafes in Florida

Iceflower tracks 551 stores from 208 breakfast & brunch cafes in Florida. The Breakfast Club grew fastest over the last year, ahead of First Watch and Breakfast Station.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
208
Tracked stores
551
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breakfast & brunch cafes

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. The Breakfast Club and First Watch sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T The Breakfast Club - +2.7%
2 F First Watch logo First Watch - -1.4%
3 B Breakfast Station logo Breakfast Station - -2.7%
4 A Another Broken Egg Cafe logo Another Broken Egg Cafe - -5.5%
5 S Skillets Restaurants logo Skillets Restaurants - -9.5%
6 P Peach Valley Café - -12.1%
7 B Brunch with Ruby - -14.6%
8 S Sally's Diner - -15.1%
9 C Canopy Road Cafe - -15.4%
10 E Eggtown - -17.1%
11 S Speggtacular - -18.3%
12 M Maple Street Biscuit Company logo Maple Street Biscuit Company - -24.7%
13 T Toasted - -25.0%
14 T The Original Pancake House logo The Original Pancake House - -33.2%
  • First Watch
  • Another Broken Egg Cafe
  • Keke's Breakfast Cafe
  • Maple Street Biscuit Company
  • Skillets Restaurants
  • STK Orlando
  • Peach Valley Café
  • Other tracked chains

Store footprint

Store map

551 tracked store locations in Florida. The 7 largest tracked chains are highlighted.

  • First Watch (147)
  • Another Broken Egg Cafe (22)
  • Keke's Breakfast Cafe (55)
  • Maple Street Biscuit Company (22)
  • Skillets Restaurants (11)
  • STK Orlando (1)
  • Peach Valley Café (9)
  • Other tracked chains

Top tracked chains by store count

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