Trends · data through August 2026

Retail trends in Deltona-Daytona Beach-Ormond Beach, FL

Iceflower tracks 460 stores from 247 retail chains in Deltona-Daytona Beach-Ormond Beach, FL. Hobby Lobby grew fastest over the last year, ahead of Tractor Supply Co. and Five Below.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
247
Tracked stores
460
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Hobby Lobby and Tractor Supply Co. sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 H Hobby Lobby logo Hobby Lobby ▲5 +13.7%
2 T Tractor Supply Co. logo Tractor Supply Co. ▲2 +12.2%
3 F Five Below logo Five Below ▲1 +11.8%
4 F Famous Footwear logo Famous Footwear ▲1 +9.3%
5 S SKECHERS logo SKECHERS ▲1 +9.0%
6 R Ross Dress for Less logo Ross Dress for Less - +8.8%
7 D Dollar Tree logo Dollar Tree - +8.2%
8 D Dollar General logo Dollar General - +7.1%
9 S Sherwin-Williams logo Sherwin-Williams ▲1 +6.0%
10 K Kohl's logo Kohl's ▼2 +5.9%
11 T T.J.Maxx logo T.J.Maxx - +5.6%
12 W Walmart logo Walmart - +1.3%
13 O Office Depot logo Office Depot ▲1 +0.1%
14 T Target logo Target - -2.5%
15 M Michaels logo Michaels ▲2 -2.7%

Store footprint

Store map

460 tracked store locations in Deltona-Daytona Beach-Ormond Beach, FL, colored by category.

Top tracked chains by store count

More trends

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