Growth
Steak 'n Shake against its category
The biggest tracked US burger chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Steak 'n Shake's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | McDonald's | +1.2% |
| 2 | Wendy's | -12.5% |
| 3 | Burger King | +6.2% |
| 4 | Culver's | +9.0% |
| 5 | Sonic Drive-In | -4.3% |
| 6 | Whataburger | +4.2% |
| 7 | In-N-Out Burger | +9.4% |
| 8 | Jack in the Box | -6.8% |
| 9 | Five Guys | +2.7% |
| 10 | Hardee's | -7.8% |
| 15 | Steak 'n Shake | +8.0% |
Share of tracked category spend, indexed
Store footprint
Store map
403 tracked Steak 'n Shake locations across 26 US states. Florida, Illinois, and Indiana hold 48% of them.
Tracked stores by state
- Florida 81
- Illinois 58
- Indiana 53
- Ohio 42
- Missouri 37
- Georgia 29
- Kentucky 16
- Tennessee 15
- Texas 15
- Michigan 14
- North Carolina 7
- Alabama 5
- Arkansas 5
- Nevada 5
- Mississippi 4
- Iowa 3
- California 2
- Oklahoma 2
- Virginia 2
- West Virginia 2
- Colorado 1
- Kansas 1
- Maryland 1
- Pennsylvania 1
- South Carolina 1
- Washington 1
Customer overlap
Who shops at Steak 'n Shake
Tracked chains Steak 'n Shake customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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