Chain · United States · data through September 2026

Piercing Pagoda

Iceflower tracks 369 Piercing Pagoda stores across 41 US states. It ranks #3 of 13 tracked US fashion jewelry chains by card spend. Its share of tracked category spend moved +1.3% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
369
States
41
Category
Fashion Jewelry
Category rank
#3

Growth

Piercing Pagoda against its category

The biggest tracked US fashion jewelry chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Piercing Pagoda's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 Pandora +12.1%
2 Claire's -22.0%
3 Piercing Pagoda +1.3%
4 Kendra Scott +2.8%
5 Swarovski -
6 Lovisa -
7 Icing -72.6%
8 Best of Everything +1.2%
9 Pura Vida -21.8%
10 Penelope -3.1%

Share of tracked category spend, indexed

100 102.9 2024 Q4 2026 Q3

Store footprint

Store map

369 tracked Piercing Pagoda locations across 41 US states. Florida, California, and Texas hold 27% of them.

Customer overlap

Who shops at Piercing Pagoda

Tracked chains Piercing Pagoda customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

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