Growth
Michael Kors against its category
The biggest tracked US bags & accessories by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Michael Kors's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Coach | +17.6% |
| 2 | Sunglass Hut | -3.1% |
| 3 | Michael Kors | -14.1% |
| 4 | kate spade new york | -23.2% |
| 5 | Oakley | -4.0% |
| 6 | Vera Bradley | -9.5% |
| 7 | Brighton | -2.6% |
| 8 | Tumi | -9.3% |
| 9 | Ray-Ban | +9.6% |
| 10 | Fossil | -17.1% |
Share of tracked category spend, indexed
Store footprint
Store map
241 tracked Michael Kors locations across 40 US states. California, Florida, and Texas hold 34% of them.
Tracked stores by state
- California 32
- Florida 25
- Texas 24
- New Jersey 12
- New York 12
- Pennsylvania 11
- Georgia 9
- North Carolina 8
- Arizona 7
- Virginia 7
- Maryland 6
- Nevada 6
- Ohio 6
- South Carolina 6
- Illinois 5
- Michigan 5
- Washington 5
- Colorado 4
- Indiana 4
- Missouri 4
- Connecticut 3
- Hawaii 3
- Louisiana 3
- Minnesota 3
- Mississippi 3
- Tennessee 3
- Utah 3
- Wisconsin 3
- Alabama 2
- Delaware 2
- Kentucky 2
- Massachusetts 2
- New Hampshire 2
- Oklahoma 2
- Oregon 2
- Alaska 1
- Iowa 1
- Kansas 1
- Nebraska 1
- New Mexico 1
Customer overlap
Who shops at Michael Kors
Tracked chains Michael Kors customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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