Growth
Lacoste against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Lacoste's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Ross Dress for Less
|
+7.6% |
| 2 |
B
Burlington
|
+2.5% |
| 3 |
O
Old Navy
|
0.0% |
| 4 |
A
American Eagle
|
-10.1% |
| 5 |
V
Victoria's Secret
|
+3.7% |
| 6 |
L
lululemon
|
+7.9% |
| 7 |
H
H&M
|
-8.8% |
| 8 |
Z
Zara
|
-0.9% |
| 9 |
M
Men's Wearhouse
|
-2.9% |
| 10 |
D
dd's DISCOUNTS
|
- |
| 92 |
L
Lacoste
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
25 tracked Lacoste locations across 13 US states.
Customer overlap
Who shops at Lacoste
Tracked chains Lacoste customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
K
Karl Lagerfeld Paris
70
B
Burberry
67
Burberry
67
L
LBC
62
LBC
62
H
Hermès
48
Hermès
48
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