Growth
Brighton against its category
The biggest tracked US bags & accessories by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Brighton's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Coach | +17.6% |
| 2 | Sunglass Hut | -3.1% |
| 3 | Michael Kors | -14.1% |
| 4 | kate spade new york | -23.2% |
| 5 | Oakley | -4.0% |
| 6 | Vera Bradley | -9.5% |
| 7 | Brighton | -2.6% |
| 8 | Tumi | -9.3% |
| 9 | Ray-Ban | +9.6% |
| 10 | Fossil | -17.1% |
Share of tracked category spend, indexed
Store footprint
Store map
120 tracked Brighton locations across 33 US states. California, Florida, and Texas hold 40% of them.
Tracked stores by state
- California 21
- Florida 15
- Texas 12
- Arizona 6
- Colorado 5
- Illinois 5
- Nevada 5
- Georgia 4
- New Jersey 4
- Pennsylvania 4
- Virginia 4
- Connecticut 3
- New York 3
- Ohio 3
- Alabama 2
- Indiana 2
- Kentucky 2
- Massachusetts 2
- Maryland 2
- Michigan 2
- Missouri 2
- Arkansas 1
- Delaware 1
- Hawaii 1
- Iowa 1
- Idaho 1
- Minnesota 1
- North Carolina 1
- Oklahoma 1
- Oregon 1
- Tennessee 1
- Utah 1
- Wisconsin 1
Customer overlap
Who shops at Brighton
Tracked chains Brighton customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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