Growth
Hollister Co. against its category
The biggest tracked US teen & young adult apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hollister Co.'s share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | American Eagle | +0.5% |
| 2 | Buckle | +1.1% |
| 3 | Hot Topic | +9.3% |
| 4 | Hollister Co. | -5.5% |
| 5 | PacSun | -3.9% |
| 6 | Spencer's | -1.9% |
| 7 | Zumiez | -6.0% |
| 8 | Aéropostale | +4.1% |
| 9 | Garage | - |
| 10 | Tillys | +1.9% |
Share of tracked category spend, indexed
Store footprint
Store map
283 tracked Hollister Co. locations across 42 US states. California, Florida, and Texas hold 39% of them.
Tracked stores by state
- California 51
- Florida 31
- Texas 28
- New York 14
- Ohio 12
- Pennsylvania 12
- Illinois 10
- New Jersey 10
- Virginia 9
- North Carolina 8
- Indiana 7
- Massachusetts 6
- Arizona 5
- Maryland 5
- Michigan 5
- Tennessee 5
- Colorado 4
- Connecticut 4
- Georgia 4
- Kentucky 4
- Minnesota 4
- South Carolina 4
- Washington 4
- Iowa 3
- Missouri 3
- New Hampshire 3
- New Mexico 3
- Nevada 3
- Oregon 3
- Alabama 2
- Delaware 2
- Hawaii 2
- Kansas 2
- Utah 2
- West Virginia 2
- Arkansas 1
- Louisiana 1
- Montana 1
- North Dakota 1
- Nebraska 1
- Rhode Island 1
- Wisconsin 1
Customer overlap
Who shops at Hollister Co.
Tracked chains Hollister Co. customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends