Growth
PacSun against its category
The biggest tracked US teen & young adult apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks PacSun's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | American Eagle | +0.5% |
| 2 | Buckle | +1.1% |
| 3 | Hot Topic | +9.3% |
| 4 | Hollister Co. | -5.5% |
| 5 | PacSun | -3.9% |
| 6 | Spencer's | -1.9% |
| 7 | Zumiez | -6.0% |
| 8 | Aéropostale | +4.1% |
| 9 | Garage | - |
| 10 | Tillys | +1.9% |
Share of tracked category spend, indexed
Store footprint
Store map
314 tracked PacSun locations across 44 US states. California, Florida, and Texas hold 36% of them.
Tracked stores by state
- California 50
- Florida 33
- Texas 30
- North Carolina 15
- New York 15
- New Jersey 14
- Ohio 12
- Illinois 9
- Virginia 9
- Massachusetts 8
- Pennsylvania 8
- Washington 8
- Arizona 7
- Georgia 7
- Michigan 7
- Minnesota 6
- Utah 6
- Colorado 5
- Indiana 5
- New Hampshire 5
- Missouri 4
- Nevada 4
- Oklahoma 4
- Oregon 4
- Tennessee 4
- Connecticut 3
- Louisiana 3
- Maryland 3
- South Carolina 3
- Alaska 2
- Hawaii 2
- Idaho 2
- Kansas 2
- Kentucky 2
- Nebraska 2
- New Mexico 2
- Wisconsin 2
- Arkansas 1
- Delaware 1
- Iowa 1
- Maine 1
- Mississippi 1
- North Dakota 1
- Rhode Island 1
Customer overlap
Who shops at PacSun
Tracked chains PacSun customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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