Trends · data through September 2026

Mexican Fast Food & Fast Casual in Wisconsin

Iceflower tracks 260 stores from 8 Mexican fast food & fast casual chains in Wisconsin. Chipotle Mexican Grill grew fastest over the last year, ahead of Qdoba and Taco John's.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
8
Tracked stores
260
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Chipotle Mexican Grill and Qdoba sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +7.9%
2 Q Qdoba logo Qdoba - +5.3%
3 T Taco John's logo Taco John's - +0.5%
4 T Taco Bell logo Taco Bell - -3.8%
  • Taco Bell
  • Qdoba
  • Chipotle Mexican Grill
  • Taco John's
  • La Salsa
  • Taco Pros
  • Luchador Tacos
  • Other tracked chains

Store footprint

Store map

260 tracked store locations in Wisconsin. The 7 largest tracked chains are highlighted.

  • Taco Bell (125)
  • Qdoba (61)
  • Chipotle Mexican Grill (33)
  • Taco John's (37)
  • La Salsa (1)
  • Taco Pros (1)
  • Luchador Tacos (1)
  • Other tracked chains

Top tracked chains by store count

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