Trends · data through September 2026

Beauty Stores in San Francisco-Oakland-Fremont, CA

Iceflower tracks 120 stores from 47 beauty store chains in San Francisco-Oakland-Fremont, CA.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
47
Tracked stores
120
Consumer panel
130M+

Growth ranking

Fastest-growing tracked beauty store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Ulta Beauty and Beauty Supply Warehouse sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Ulta Beauty - +18.6%
2 Beauty Supply Warehouse - +15.0%
  • Ulta Beauty
  • CosmoProf
  • Sally Beauty
  • Ebony Beauty Supply
  • Beauty Supply Warehouse
  • SalonCentric
  • Young's Wigs
  • Other tracked chains

Store footprint

Store map

120 tracked store locations in San Francisco-Oakland-Fremont, CA. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 68 of the 120 stores (57%); 37 of the 47 tracked chains have a single store here. 3% of the tracked health & beauty stores here are beauty stores, against 4% across California.

  • Ulta Beauty (17)
  • CosmoProf (15)
  • Sally Beauty (18)
  • Ebony Beauty Supply (5)
  • Beauty Supply Warehouse (4)
  • SalonCentric (10)
  • Young's Wigs (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 Sally Beauty 18
  • 2 Ulta Beauty 17
  • 3 CosmoProf 15
  • 4 SalonCentric 10
  • 5 Bluemercury 8
  • 6 Ebony Beauty Supply 5
  • 7 Beauty Supply Warehouse 4
  • 8 Tgif Beauty Supply 2
  • 9 Ultra Perfumes 2
  • 10 Angel Beauty Supply 2
  • 11 Essence Beauty Supply 1
  • 12 Candy Doll Beauty 1
  • 13 Discount Beauty Supply 1
  • 14 Candy Doll 1
  • 15 MS Melodysusie 1
  • 16 Humble Salve Body Care 1
  • 17 California North 1
  • 18 Douglas 1
  • 19 Young's Wigs 1
  • 20 Malaya Botanicals 1
  • 21 JUNOCO 1
  • 22 CK Beauty Outlet 1
  • 23 Summer Solace Tallow 1
  • 24 Beauty Mart 1
  • 25 Beauty Queen 1
  • 26 Nu-Hair 1
  • 27 Essence Beauty 1
  • 28 Beauty Plus 1
  • 29 The Herbal Alchemist 1
  • 30 Ipsy 1
  • 31 Credo Beauty 1
  • 32 Chris Beauty Supply 1
  • 33 True Botanicals 1
  • 34 Lyna's Beauty Depot 1
  • 35 Queens Beauty Supply 1
  • 36 Hair Style Beauty Supply 1
  • 37 Fragrance Shop 1
  • 38 Beauty Source 1
  • 39 Oakland Beauty Supply 1
  • 40 Soon Beauty Supply 1
  • 41 Tiger Nail Supply 1
  • 42 E Wightman and Co 1
  • 43 Lilac St. 1
  • 44 J & J Beauty Supplies 1
  • 45 Gina Beauty 4 U 1
  • 46 Kitty Oakland Beauty Store 1
  • 47 Nailware 1

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.