Trends · data through September 2026

Retail & consumer trends in Missoula, MT

Iceflower tracks 895 stores from 764 retail and consumer chains in Missoula, MT. Pilot Flying J grew fastest over the last year, ahead of McDonald's and Dairy Queen.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
764
Tracked stores
895
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Pilot Flying J and McDonald's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Pilot Flying J ▲1 +13.8%
2 McDonald's ▲1 +9.9%
3 Dairy Queen ▲2 +9.1%
4 Jiffy Lube ▲1 +6.9%
5 Arby's - +5.5%
6 Jimmy John's - +0.4%
7 O'Reilly Auto Parts - -0.3%
8 Taco Bell ▲1 -3.3%
9 Conoco - -3.4%
10 Albertsons - -9.5%
11 United States Postal Service ▼1 -20.8%
12 Clearwater Credit Union ▼1 -25.4%
13 Cenex ▼1 -26.8%
14 Tire Rama ▼3 -48.7%

Store footprint

Store map

895 tracked store locations in Missoula, MT, colored by category group. The top 5 chains by store count run 53 of the 895 stores (6%); 707 of the 764 tracked chains have a single store here. 5% of the tracked stores here are in grocery & convenience, against 7% across Montana.

Top tracked chains by store count

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