Trends · data through September 2026

Retail & consumer trends in Midland, MI

Iceflower tracks 501 stores from 440 retail and consumer chains in Midland, MI. United States Postal Service grew fastest over the last year, ahead of McDonald's and Shell.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
440
Tracked stores
501
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. United States Postal Service and McDonald's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 United States Postal Service ▲2 +13.8%
2 McDonald's ▲1 +4.7%
3 Shell - +3.5%
4 Dollar Tree - -1.3%
5 Dow Credit Union ATM - -2.3%
6 Dollar General ▼1 -6.2%
7 Sunoco - -7.9%
8 Speedway - -10.3%
9 Subway ▼2 -14.2%
10 Biggby Coffee - -32.0%
11 Verizon - -49.2%

Store footprint

Store map

501 tracked store locations in Midland, MI, colored by category group. The top 5 chains by store count run 36 of the 501 stores (7%); 414 of the 440 tracked chains have a single store here.

Top tracked chains by store count

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