Trends · data through August 2026

Gas & Auto trends in Milwaukee-Waukesha, WI

Iceflower tracks 531 stores from 204 gas & auto chains in Milwaukee-Waukesha, WI. Mister Car Wash grew fastest over the last year, ahead of Jiffy Lube and Tires Plus.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
204
Tracked stores
531
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gas & auto chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Mister Car Wash and Jiffy Lube sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Mister Car Wash logo Mister Car Wash - +14.1%
2 J Jiffy Lube logo Jiffy Lube - +12.0%
3 T Tires Plus - +10.0%
4 U U-Haul Neighborhood Dealer logo U-Haul Neighborhood Dealer ▲1 +9.5%
5 O O'Reilly Auto Parts logo O'Reilly Auto Parts ▲2 +7.8%
6 E Enterprise Rent-A-Car logo Enterprise Rent-A-Car ▲1 +6.5%
7 V Valvoline Instant Oil Change logo Valvoline Instant Oil Change ▲1 +4.1%
8 N NAPA Auto Parts logo NAPA Auto Parts - +3.9%
9 O Open Pantry logo Open Pantry - +3.6%
10 A AutoZone logo AutoZone ▲3 +1.9%
11 S Scrub-A-Dub Car Wash logo Scrub-A-Dub Car Wash - +0.9%
12 T Take 5 Oil Change logo Take 5 Oil Change - -2.1%
13 S Shell logo Shell ▼1 -3.6%
14 S Speedway logo Speedway - -3.7%
15 F Firestone Complete Auto Care logo Firestone Complete Auto Care ▼1 -4.6%

Store footprint

Store map

531 tracked store locations in Milwaukee-Waukesha, WI, colored by category.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.