Trends · data through July 2026

Retail & consumer trends in Stoke-on-Trent

Iceflower tracks 1,301 stores from 835 retail and consumer chains in Stoke-on-Trent. Greggs grew fastest over the last year, ahead of New Look and Specsavers.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
835
Tracked stores
1,301
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Greggs and New Look sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 G Greggs logo Greggs ▲4 +19.5%
2 N New Look logo New Look ▲5 +15.8%
3 S Specsavers ▲2 +14.2%
4 T TK Maxx logo TK Maxx ▲3 +13.9%
5 A Argos ▲3 +13.6%
6 L Lidl logo Lidl - +9.9%
7 S Sainsbury's logo Sainsbury's - +6.1%
8 B Boots logo Boots - +5.7%
9 S Shell logo Shell ▲1 +5.3%
10 T Toby Carvery ▲5 +4.1%
11 T The Works ▲1 +3.1%
12 H Home Bargains ▲1 +2.4%
13 E Esso - +2.3%
14 S Sports Direct ▲2 +1.2%
15 M M&S Simply Food logo M&S Simply Food ▲1 +1.2%

Store footprint

Store map

1,301 tracked store locations in Stoke-on-Trent, colored by category group.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.