Chain · United Kingdom · data through August 2026

H Heron Foods logo Heron Foods

Iceflower tracks 340 Heron Foods stores across 9 of the UK's 12 regions and nations. It ranks #3 of 10 tracked UK discount grocers by card spend. Its share of tracked category spend moved +0.1% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
340
Regions
9
Category
Discount Grocers
Category rank
#3

Growth

Heron Foods against its category

The biggest tracked UK discount grocers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Heron Foods's share of the category quarter by quarter, indexed to 2024 Q3 = 100.

# Chain YoY share
1 A ALDI logo ALDI +8.6%
2 L Lidl logo Lidl -13.5%
3 H Heron Foods logo Heron Foods +0.1%
4 B Buy 2 Save +14.5%
5 W Where 2 Save -
6 S Supersave +16.8%
7 S Super Saver logo Super Saver +9.3%
8 F Food 4 Less logo Food 4 Less -
9 M More 4 Less -
10 S Save A Lot logo Save A Lot +7.0%

Share of tracked category spend, indexed

100 100.0 2024 Q3 2026 Q2

Store footprint

Store map

340 tracked Heron Foods locations across 9 of the UK's 12 regions and nations.

Tracked stores by region

  • Yorkshire and The Humber 88
  • North West 74
  • North East 64
  • East Midlands 48
  • West Midlands 44
  • Wales 12
  • East of England 7
  • South West 2
  • South East 1

Customer overlap

Who shops at Heron Foods

Tracked chains Heron Foods customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

A ALDI logo ALDI 100
A Asda logo Asda 74
B B&M Stores logo B&M Stores 67
F Farmfoods logo Farmfoods 51
I Iceland logo Iceland 45
P Poundland logo Poundland 37
M Morrisons logo Morrisons 35
O One Stop logo One Stop 29
G Greggs logo Greggs 28

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