Growth ranking
Fastest-growing tracked bakeries, donuts & desserts
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Union Square Donuts and Pretzelmaker sit in the high-growth half.
#
Chain
YoY growth
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | U Union Square Donuts | ▲2 | +13.0% |
| 2 |
P
Pretzelmaker
|
▲2 | +10.1% |
| 3 | D Dippin Donuts | ▲2 | +8.2% |
| 4 |
N
Nothing Bundt Cakes
|
▲1 | +6.7% |
| 5 |
F
Flour Bakery+Cafe
|
- | +3.1% |
| 6 | B Bagel World | - | +3.1% |
| 7 |
H
Honey Dew Donuts
|
- | +2.6% |
| 8 | R Rocco's Doughnut Company | - | +2.2% |
| 9 | Q Quebrada Baking Co. | ▲1 | +2.2% |
| 10 |
T
Tous Les Jours
|
▲1 | +1.3% |
| 11 |
W
Wetzel's Pretzels
|
▲1 | -0.1% |
| 12 | B Blackbird Doughnuts | ▲1 | -2.7% |
| 13 | T The Cookie Monstah | - | -2.9% |
| 14 | M Mike's Pastry | - | -4.0% |
| 15 | C Colette Bakery | ▲1 | -4.2% |
- Heav'nly Donuts
- Flour Bakery+Cafe
- Auntie Anne's
- Bova's Bakery
- Tous Les Jours
- Tandem Bagel Company
- Dippin Donuts
- Other tracked chains
Store footprint
Store map
714 tracked store locations in Massachusetts. The 7 largest tracked chains are highlighted.
- Heav'nly Donuts (10)
- Flour Bakery+Cafe (4)
- Auntie Anne's (13)
- Bova's Bakery (1)
- Tous Les Jours (6)
- Tandem Bagel Company (5)
- Dippin Donuts (10)
- Other tracked chains
Top tracked chains by store count
-
1
H
-
2
A
Auntie Anne's 13
- 3 H Heav'nly Donuts 10
- 4 D Dippin Donuts 10
- 5 G Gourmet Donuts 8
-
6
N
-
7
T
- 8 T The Bagel Table 6
-
9
C
Cinnabon 5
- 10 T The Cookie Monstah 5
- 11 T Tandem Bagel Company 5
-
12
W
- 13 U Union Square Donuts 4
- 14 R Rocco's Doughnut Company 4
-
15
F
- 16 C Cupcake Charlie's 4
- 17 B Blackbird Doughnuts 4
-
18
I
Insomnia Cookies 4
- 19 C Chip City 3
- 20 C Colette Bakery 3
-
21
P
- 22 B Bagel World 3
-
23
W
When Pigs Fly 3
- 24 M Mike's Pastry 3
- 25 Q Quebrada Baking Co. 3
- 26 L Lakon Paris Patisserie 2
- 27 S Sweet Cheeks 2
-
28
P
Paris Baguette 2
- 29 B Bagels & Cream 2
- 30 T The Bagel Bar 2
- 31 W Wicked Bagel 2
- 32 T Top Donut 2
- 33 L La Saison Bakery 2
- 34 B Butternut Bakehouse 2
- 35 P Patisserie Lenox 2
- 36 P Providence Bagel 2
-
37
S
swissbakers 2
- 38 T Twist Bakery & Cafe 2
- 39 J Jennifer Lee's Gourmet Bakery 2
- 40 N NY Bagel Factory 2
- 41 D Dandi Lyons 2
- 42 G Gerardo's Italian Bakery 2
-
43
D
Donut King 2
- 44 B Bakey 2
- 45 T Tripoli Pizza and Bakery 2
-
46
P
PopUp Bagels 2
- 47 B Brazilian Flavor 2
- 48 F Fratelli's Pastry Shop 2
- 49 P PRB Boulangerie 2
- 50 D Dolce Freddo Gelato 2
More trends