Growth
Ford against its category
The biggest tracked US car dealer chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Ford's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
Store footprint
Store map
92 tracked Ford locations across 40 US states. Florida, California, and Texas hold 27% of them.
Tracked stores by state
- Florida 9
- California 8
- Texas 8
- Georgia 5
- Indiana 4
- Michigan 4
- North Carolina 4
- Oklahoma 4
- Illinois 3
- Kentucky 3
- Massachusetts 3
- New Jersey 3
- West Virginia 3
- New York 2
- Ohio 2
- Tennessee 2
- Wisconsin 2
- Alabama 1
- Arkansas 1
- Arizona 1
- Colorado 1
- Connecticut 1
- Iowa 1
- Idaho 1
- Kansas 1
- Louisiana 1
- Maryland 1
- Maine 1
- Minnesota 1
- Missouri 1
- Mississippi 1
- New Hampshire 1
- Nevada 1
- Oregon 1
- Pennsylvania 1
- South Carolina 1
- Utah 1
- Virginia 1
- Vermont 1
- Washington 1
Customer overlap
Who shops at Ford
Tracked chains Ford customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends