Growth
Subaru against its category
The biggest tracked US car dealer chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Subaru's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
Store footprint
Store map
49 tracked Subaru locations across 22 US states. Florida, California, and New Jersey hold 33% of them.
Tracked stores by state
- Florida 8
- California 4
- New Jersey 4
- Arizona 3
- Ohio 3
- Oregon 3
- Texas 3
- Virginia 3
- Alabama 2
- Georgia 2
- Montana 2
- Pennsylvania 2
- Arkansas 1
- Colorado 1
- Indiana 1
- Michigan 1
- Missouri 1
- North Carolina 1
- North Dakota 1
- New York 1
- Vermont 1
- Wisconsin 1
Customer overlap
Who shops at Subaru
Tracked chains Subaru customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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