Growth
Farmer Boys against its category
The biggest tracked US fast food restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Farmer Boys's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
McDonald's
|
+0.3% |
| 2 |
C
Chick-fil-A
|
+4.5% |
| 3 |
T
Taco Bell
|
+1.5% |
| 4 |
W
Wendy's
|
-8.2% |
| 5 |
B
Burger King
|
-2.7% |
| 6 |
P
Panda Express
|
+4.9% |
| 7 |
R
Raising Cane's Chicken Fingers
|
+2.4% |
| 8 |
D
Dairy Queen
|
-0.1% |
| 9 |
A
Arby's
|
-5.0% |
| 10 |
C
Culver's
|
+5.0% |
| 43 |
F
Farmer Boys
|
-0.3% |
Share of tracked category spend, indexed
Store footprint
Store map
90 tracked Farmer Boys locations across 3 US states.
Tracked stores by state
- California 79
- Nevada 9
- Arizona 2
Customer overlap
Who shops at Farmer Boys
Tracked chains Farmer Boys customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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