Growth
Express against its category
The biggest tracked US women's contemporary chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Express's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Express | +9.2% |
| 2 | Aritzia | - |
| 3 | Altar'd State | +17.1% |
| 4 | J.Crew | +7.6% |
| 5 | Torrid | -16.7% |
| 6 | Banana Republic | +0.1% |
| 7 | David's Bridal | -4.0% |
| 8 | Palmetto Moon | +15.9% |
| 9 | Madewell | -1.3% |
| 10 | Vineyard Vines | +6.7% |
Share of tracked category spend, indexed
Store footprint
Store map
516 tracked Express locations across 46 US states and DC. California, Texas, and Florida hold 30% of them.
Tracked stores by state
- California 57
- Texas 54
- Florida 43
- Illinois 23
- New Jersey 22
- New York 21
- Pennsylvania 19
- Virginia 17
- Georgia 15
- Ohio 15
- Mississippi 14
- North Carolina 14
- Tennessee 12
- Wisconsin 12
- Michigan 11
- Missouri 11
- Indiana 10
- Kentucky 10
- Massachusetts 10
- South Carolina 10
- Alabama 9
- Louisiana 9
- Maryland 9
- Minnesota 9
- Washington 9
- Arizona 8
- Colorado 8
- Connecticut 6
- Iowa 6
- New Mexico 5
- Nevada 5
- Oklahoma 5
- New Hampshire 4
- Utah 4
- Hawaii 3
- Kansas 3
- Arkansas 2
- Nebraska 2
- Rhode Island 2
- District of Columbia 1
- Delaware 1
- Idaho 1
- Maine 1
- North Dakota 1
- Oregon 1
- South Dakota 1
- West Virginia 1
Customer overlap
Who shops at Express
Tracked chains Express customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends