Growth
Eddie Bauer against its category
The biggest tracked US outdoor apparel & gear chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Eddie Bauer's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Columbia Sportswear Company | -2.1% |
| 2 | The North Face | +13.2% |
| 3 | L.L.Bean | +12.4% |
| 4 | Surf Style | +9.4% |
| 5 | Ron Jon Surf Shop | +2.8% |
| 6 | Eddie Bauer | -27.2% |
| 7 | Columbia Sportswear | +3.6% |
| 8 | Sun & Ski Sports | -5.1% |
| 9 | Patagonia | +2.6% |
| 10 | Quiet Storm Surf Shop | -8.9% |
Share of tracked category spend, indexed
Store footprint
Store map
214 tracked Eddie Bauer locations across 45 US states. Pennsylvania, California, and Michigan hold 18% of them.
Tracked stores by state
- Pennsylvania 15
- California 13
- Michigan 11
- Washington 11
- Ohio 10
- Colorado 9
- Illinois 9
- Texas 9
- Minnesota 8
- New York 8
- Wisconsin 8
- North Carolina 6
- New Jersey 6
- Oregon 6
- Virginia 6
- Florida 5
- Iowa 5
- Indiana 5
- Connecticut 4
- Georgia 4
- Kansas 4
- Massachusetts 4
- Maryland 4
- Missouri 4
- Tennessee 4
- Utah 4
- Maine 3
- Alabama 2
- Arkansas 2
- Arizona 2
- Idaho 2
- Kentucky 2
- Montana 2
- North Dakota 2
- New Hampshire 2
- New Mexico 2
- South Carolina 2
- South Dakota 2
- Alaska 1
- Delaware 1
- Nebraska 1
- Nevada 1
- Oklahoma 1
- Vermont 1
- Wyoming 1
Customer overlap
Who shops at Eddie Bauer
Tracked chains Eddie Bauer customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends