Growth
Star Beauty against its category
The biggest tracked US beauty store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Star Beauty's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
U
Ulta Beauty
|
+2.0% |
| 2 |
S
Sally Beauty
|
-1.8% |
| 3 |
C
CosmoProf
|
-5.5% |
| 4 |
S
SalonCentric
|
+3.1% |
| 5 |
B
Beauty Master
|
+15.8% |
| 6 | S Super Beauty | -3.9% |
| 7 |
B
Beauty 4U
|
-5.3% |
| 8 |
B
Bluemercury
|
-4.7% |
| 9 |
A
Armstrong McCall
|
+19.2% |
| 10 | B Beauty Depot | -3.9% |
| 116 | S Star Beauty | +2.2% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Star Beauty locations across 8 US states.
Tracked stores by state
- California 2
- Texas 2
- Indiana 1
- Maryland 1
- Missouri 1
- Mississippi 1
- Ohio 1
- South Carolina 1
Customer overlap
Who shops at Star Beauty
Tracked chains Star Beauty customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
N
New Carrollton Liquors
100
Z
Zak Supercenter
82
M
Mookies Beverage
79
I
Indy Beauty
75
M
Magic Hair & Beauty
74
N
New Grand Mart
66
New Grand Mart
66
4
450 Drive In Liquors
60
F
Farmers Supermarket
46
F
Foodway
46
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