Growth
La Esperanza Bakery against its category
The biggest tracked US bakeries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks La Esperanza Bakery's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
Auntie Anne's
|
-6.6% |
| 2 |
N
Nothing Bundt Cakes
|
+10.4% |
| 3 |
P
Paris Baguette
|
- |
| 4 |
W
Wetzel's Pretzels
|
+1.8% |
| 5 |
T
Tous Les Jours
|
- |
| 6 |
C
Cinnabon
|
-6.6% |
| 7 |
8
85C Bakery Cafe
|
+18.7% |
| 8 |
I
Insomnia Cookies
|
-15.2% |
| 9 |
G
Great American Cookies
|
-3.6% |
| 10 |
T
Tatte Bakery & Cafe
|
+11.2% |
| 20 | L La Esperanza Bakery | -7.8% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked La Esperanza Bakery locations across 13 US states.
Tracked stores by state
- California 2
- Idaho 2
- Georgia 1
- Illinois 1
- Indiana 1
- Kentucky 1
- Maryland 1
- Michigan 1
- New Jersey 1
- Oregon 1
- South Carolina 1
- Tennessee 1
- Texas 1
Customer overlap
Who shops at La Esperanza Bakery
Tracked chains La Esperanza Bakery customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Gallegos Meat Market
100
P
Pantera Market
99
P
Pantera Market 4
73
U
Universal Fasteners and Supply
69
L
La Ranchera Market
67
N
Nueva Vida Bakery
64
C
Carniceria Loa
63
M
Mariscos El Viejón
61
L
Los Poblanos Market
57
K
Ken's Food Market
57
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