Growth
DoubleTree by Hilton against its category
The biggest tracked US hotels & rentals by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks DoubleTree by Hilton's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Hampton Inn & Suites | -2.2% |
| 2 | Choice Hotels | -5.1% |
| 3 | Courtyard by Marriott | -2.0% |
| 4 | Marriott | -2.9% |
| 5 | Hilton | +0.9% |
| 6 | Fairfield Inn & Suites | +1.6% |
| 7 | Potawatomi Hotel | +6.3% |
| 8 | Residence Inn | +3.0% |
| 9 | Hilton Garden Inn | -2.0% |
| 10 | SpringHill Suites | +0.5% |
| 13 | DoubleTree by Hilton | -4.4% |
Share of tracked category spend, indexed
Store footprint
Store map
230 tracked DoubleTree by Hilton locations across 44 US states. California, Florida, and Texas hold 27% of them.
Tracked stores by state
- California 32
- Florida 17
- Texas 14
- North Carolina 11
- New York 10
- New Jersey 9
- Colorado 8
- Georgia 8
- Illinois 8
- Maryland 8
- Arizona 7
- Ohio 7
- Pennsylvania 7
- Michigan 6
- Tennessee 6
- Virginia 6
- Arkansas 5
- Massachusetts 5
- Minnesota 5
- Indiana 4
- Missouri 4
- South Carolina 4
- Alabama 3
- Kansas 3
- Oregon 3
- Utah 3
- Washington 3
- Wisconsin 3
- Connecticut 2
- Louisiana 2
- New Hampshire 2
- New Mexico 2
- Oklahoma 2
- Delaware 1
- Hawaii 1
- Iowa 1
- Maine 1
- Mississippi 1
- Montana 1
- Nebraska 1
- Nevada 1
- South Dakota 1
- Vermont 1
- West Virginia 1
Customer overlap
Who shops at DoubleTree by Hilton
Tracked chains DoubleTree by Hilton customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends