Growth
Donut Delight against its category
The biggest tracked US coffee shops chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Donut Delight's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Starbucks
|
-2.7% |
| 2 |
P
Panera Bread
|
-9.8% |
| 3 |
D
Dutch Bros Coffee
|
+3.7% |
| 4 |
T
Tim Hortons
|
-12.3% |
| 5 |
S
Scooter's Coffee
|
+5.0% |
| 6 |
B
Biggby Coffee
|
+0.2% |
| 7 |
7
7 Brew Coffee
|
- |
| 8 |
B
Black Rock Coffee Bar
|
- |
| 9 |
E
Ellianos Coffee
|
+16.2% |
| 10 |
T
The Human Bean
|
-10.7% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Donut Delight locations across 4 US states.
Tracked stores by state
- Texas 7
- Connecticut 2
- Missouri 1
- Tennessee 1
Customer overlap
Who shops at Donut Delight
Tracked chains Donut Delight customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
I
Ifixubreak HEB
95
B
Brick House Bar and Grill
71
T
Thrif-Tee Food Center
66
W
Walter Stewart's Market
61
C
Cafe Silvium
59
R
Ring's End
57
Ring's End
57
S
Stamford Health
51
Stamford Health
51
S
Stamford
48
C
Chelsea Piers
46
Chelsea Piers
46
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