Growth
Beauty Island against its category
The biggest tracked US beauty salons chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Beauty Island's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | C Circles Salon | -22.2% |
| 2 |
B
Beauty 4U
|
+1.8% |
| 3 |
E
Excalibur Hotel & Casino
|
- |
| 4 |
A
Amazing Lash Studio
|
- |
| 5 | B Beauty Island | +7.2% |
| 6 | C Cedar City CBD | -3.9% |
| 7 |
T
The Lash Lounge
|
- |
| 8 | E Escape Salon & Day Spa | - |
| 9 | O Ocean Resort Casino | - |
| 10 |
B
Benefit Cosmetics BrowBar
|
-5.5% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Beauty Island locations across 4 US states and DC.
Tracked stores by state
- Maryland 6
- Georgia 2
- District of Columbia 1
- Illinois 1
- Virginia 1
Customer overlap
Who shops at Beauty Island
Tracked chains Beauty Island customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
South Capitol Street
64
H
Home Office
61
M
Mike's Package Store
56
S
Super Spa & Nails
56
H
Hair Salon
50
C
CrossFit 795
48
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