Growth
Abercrombie & Fitch against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Abercrombie & Fitch's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Ross Dress for Less
|
+7.6% |
| 2 |
B
Burlington
|
+2.5% |
| 3 |
O
Old Navy
|
0.0% |
| 4 |
A
American Eagle
|
-10.1% |
| 5 |
V
Victoria's Secret
|
+3.7% |
| 6 |
L
lululemon
|
+7.9% |
| 7 |
H
H&M
|
-8.8% |
| 8 |
Z
Zara
|
-0.9% |
| 9 |
M
Men's Wearhouse
|
-2.9% |
| 10 |
D
dd's DISCOUNTS
|
- |
| 48 |
A
Abercrombie & Fitch
|
-2.7% |
Share of tracked category spend, indexed
Store footprint
Store map
64 tracked Abercrombie & Fitch locations across 22 US states and DC.
Tracked stores by state
- California 13
- Florida 8
- Texas 8
- Georgia 4
- New Jersey 4
- Ohio 4
- Illinois 3
- Delaware 2
- Massachusetts 2
- North Carolina 2
- New York 2
- Arizona 1
- Connecticut 1
- District of Columbia 1
- Indiana 1
- Kansas 1
- Kentucky 1
- Louisiana 1
- Michigan 1
- Nevada 1
- Utah 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at Abercrombie & Fitch
Tracked chains Abercrombie & Fitch customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends