Trends · data through September 2026

Indian & South Asian in California

Iceflower tracks 875 stores from 713 Indian & South Asian chains in California. Flavor of India grew fastest over the last year, ahead of Namaste and Flavors of India.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
713
Tracked stores
875
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Indian & South Asian chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Flavor of India and Namaste sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 F Flavor of India ▲3 +9.2%
2 N Namaste - +8.2%
3 F Flavors of India - +2.5%
4 E Everest Cuisine ▲2 +2.4%
5 B Biryani Junction ▲3 +0.5%
6 T Tandoor ▲2 +0.2%
7 I Idly Express ▲2 -2.0%
8 C Curry Up Now logo Curry Up Now ▲1 -4.2%
9 S Shalimar ▼1 -5.1%
10 P Priya Indian Cuisine ▲3 -5.9%
11 N Naan N Curry ▲1 -8.5%
12 M Monsoon Indian Cuisine ▲1 -8.6%
13 I India Oven - -11.2%
14 C Curry Hut ▲1 -11.5%
15 U Udupi Palace ▼1 -12.3%
  • Morongo Band of Mission Indians
  • Zareen's
  • Himalayan Restaurant
  • Taste of the Himalayas
  • Himalayan Cuisine
  • Prime Bar & Grill
  • Paradise Biryani Pointe
  • Other tracked chains

Store footprint

Store map

875 tracked store locations in California. The 7 largest tracked chains are highlighted.

  • Morongo Band of Mission Indians (1)
  • Zareen's (3)
  • Himalayan Restaurant (2)
  • Taste of the Himalayas (7)
  • Himalayan Cuisine (2)
  • Prime Bar & Grill (1)
  • Paradise Biryani Pointe (8)
  • Other tracked chains

Top tracked chains by store count

  • 1 I India Oven 8
  • 2 P Paradise Biryani Pointe 8
  • 3 P Punjabi Tandoor 7
  • 4 T Taste of the Himalayas 7
  • 5 T Taste of India 7
  • 6 C Curry Up Now logo Curry Up Now 6
  • 7 I India Sweets & Spices 5
  • 8 F Flavor of India 5
  • 9 S Shalimar 5
  • 10 N Namaste 4
  • 11 T Tandoori Flame 4
  • 12 P Priya Indian Cuisine 4
  • 13 R Royal Indian Cuisine 4
  • 14 N Naan N Curry 4
  • 15 T Tandoor 4
  • 16 M Mantra Indian Cuisine 4
  • 17 C Curry & Kabab 3
  • 18 E Everest Cuisine 3
  • 19 B Biryani Junction 3
  • 20 M Monsoon Indian Cuisine 3
  • 21 I Idly Express 3
  • 22 U Udupi Palace 3
  • 23 I India's Tandoori 3
  • 24 A All India Cafe 3
  • 25 F Flavors of India 3
  • 26 S Samosa House 3
  • 27 N New Delhi Palace 3
  • 28 Z Zareen's 3
  • 29 N Namaste India 3
  • 30 N Namaste Spiceland 3
  • 31 C Curry Hut 3
  • 32 M Mother India Cuisine 3
  • 33 Y Yeti Restaurant 3
  • 34 H Himalaya 2
  • 35 O Orange Curry 2
  • 36 N Noor Indian Fusion Kitchen 2
  • 37 M Madras Cafe 2
  • 38 H Himalayan Kitchen 2
  • 39 C Chaat Cafe 2
  • 40 H Himalayan Tandoori and Curry House 2
  • 41 S Spice of India 2
  • 42 M Masala House 2
  • 43 S Swagat Indian Cuisine 2
  • 44 S Star Chaat Cuisine 2
  • 45 G Guru Curry House 2
  • 46 H House of Curries 2
  • 47 U Ulavacharu Tiffins 2
  • 48 T Tabla Indian Restaurant 2
  • 49 M Momo Grill 2
  • 50 C Chaat House 2

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