Trends · data through June 2026

Tour Operators in the United States

Iceflower tracks 160 stores from 148 tour operators chains in the United States.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
148
Tracked stores
160
Consumer panel
130M+

Growth ranking

Fastest-growing tracked tour operators chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.

# Chain YoY growth
RankChainRank movementYoY growth
1 O Old Town Trolley Tours logo Old Town Trolley Tours -85.2%
  • Walmart Travels
  • Shoreline Sightseeing
  • Cambridge
  • Old Town Trolley Tours
  • Kualoa Ranch
  • Clipper Vacations
  • Dallas Super Tours
  • Other tracked chains

Store footprint

Store map

160 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Walmart Travels (1)
  • Shoreline Sightseeing (1)
  • Cambridge (2)
  • Old Town Trolley Tours (6)
  • Kualoa Ranch (1)
  • Clipper Vacations (1)
  • Dallas Super Tours (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 O Old Town Trolley Tours logo Old Town Trolley Tours 6
  • 2 T Tiki Taxi and Cruises 2
  • 3 C Cambridge 2
  • 4 A Albuquerque 2
  • 5 P Puget Sound Express 2
  • 6 M Miami Vibes 2
  • 7 G Goodtime III 2
  • 8 F Flagship Cruises & Events logo Flagship Cruises & Events 2
  • 9 R River Ventures 1
  • 10 J Jersey Shore Pirates 1
  • 11 S Spongeorama Cruise Lines 1
  • 12 S Scenic Helicopter Tours 1
  • 13 S SUP Kentucky 1
  • 14 S Save the Bay 1
  • 15 Q Queen Mine Tour 1
  • 16 L Legion of Honor logo Legion of Honor 1
  • 17 W Wilmington Water Tours 1
  • 18 B Bridge Walk LLC 1
  • 19 M Myakka Outdoors 1
  • 20 C Chicago Line Cruises 1
  • 21 B Bottoms Up Cruises 1
  • 22 U Ultimate Swamp Adventures 1
  • 23 S Sugarland Tours 1
  • 24 C Captiva Cruises 1
  • 25 T Taos Pueblo 1
  • 26 F Fort Collins Tours 1
  • 27 R Red & White Fleet 1
  • 28 B Big Bus Tours 1
  • 29 C City Tours MKE 1
  • 30 A Adventure Kayak Florida 1
  • 31 B Bill Speidel's Underground Tour 1
  • 32 G Galveston Bay 1
  • 33 R Richmond Walks 1
  • 34 P Paradise Boat Tours 1
  • 35 S Soundside Cruiser 1
  • 36 B Big Blue Pedaler 1
  • 37 A Arizona Safari Jeep Tours 1
  • 38 G Gateway Arch Riverboats logo Gateway Arch Riverboats 1
  • 39 R Ragin Cajun Airboat Tours 1
  • 40 B Belle of Louisville Riverboats 1
  • 41 I Island Cycles 1
  • 42 P Presque Isle Boat Tours 1
  • 43 A Access Hollywood Tours 1
  • 44 C Cruises 1
  • 45 P Pink Sails Waikiki 1
  • 46 F Florida Water Tours 1
  • 47 T The Mystic Ghost Ride 1
  • 48 S Stock Island Charters 1
  • 49 A All Friends 1
  • 50 C Complete 1

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