Trends · data through September 2026

Leisure & Travel trends in Rocky Mount, NC

Iceflower tracks 45 stores from 42 leisure & travel chains in Rocky Mount, NC.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
42
Tracked stores
45
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.

# Chain YoY growth
RankChainRank movementYoY growth
1 Choice Hotels - +9.0%
  • Hotels & Rentals
  • Motel
  • Recreational Location
  • Skating Rink
  • Movie Theater
  • Park
  • Golf Course
  • Other categories

Store footprint

Store map

45 tracked store locations in Rocky Mount, NC, colored by category. The top 5 chains by store count run 8 of the 45 stores (18%); 40 of the 42 tracked chains have a single store here. 42% of the tracked leisure & travel stores here are hotels & rentals, against 27% across North Carolina.

  • Hotels & Rentals (19)
  • Motel (4)
  • Recreational Location (3)
  • Skating Rink (2)
  • Movie Theater (2)
  • Park (2)
  • Golf Course (2)
  • Other categories

Top tracked chains by store count

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