Growth
Red Roof against its category
The biggest tracked US hotels chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Red Roof's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Courtyard by Marriott
|
-6.2% |
| 2 |
H
Hampton Inn & Suites
|
-4.2% |
| 3 |
G
Great Wolf Lodge
|
+6.1% |
| 4 |
M
Marriott
|
-4.7% |
| 5 |
H
Hilton
|
-3.5% |
| 6 |
C
Choice Hotels
|
-8.3% |
| 7 |
S
SpringHill Suites
|
-3.3% |
| 8 |
H
Hilton Garden Inn
|
-5.5% |
| 9 |
H
Holiday Inn Express & Suites
|
+1.1% |
| 10 |
R
Residence Inn
|
-4.8% |
| 39 |
R
Red Roof
|
-5.2% |
Share of tracked category spend, indexed
Store footprint
Store map
69 tracked Red Roof locations across 22 US states.
Tracked stores by state
- Virginia 9
- Pennsylvania 8
- Maryland 6
- Florida 5
- Ohio 5
- Texas 5
- Kentucky 4
- Illinois 3
- North Carolina 3
- Arizona 2
- Georgia 2
- Indiana 2
- New Jersey 2
- New York 2
- Tennessee 2
- Washington 2
- Wisconsin 2
- Colorado 1
- Delaware 1
- Michigan 1
- Nevada 1
- South Carolina 1
Customer overlap
Who shops at Red Roof
Tracked chains Red Roof customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
N
NAS Patuxent River Commissary
100
P
Patuxent River Naval Air Base
95
L
Leonardtown Pub
87
S
Salsa's Mexican Cafe
82
S
Sneade's Ace Home Center
74
A
Asahi Japanese Steak and Seafood
70
L
Lexington Exchange Movies 12
69
Lexington Exchange Movies 12
69
B
Bradfords Neighborhood Market
67
O
Olde Town Pub
59
N
Nicolletti's Pizza
59
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