Growth
Loyal Order of Moose against its category
The biggest tracked US social club chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Loyal Order of Moose's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | American Legion | +5.2% |
| 2 | Elks Lodge | -2.7% |
| 3 | Fraternal Order of Eagles | -10.5% |
| 4 | Moose Lodge | +5.6% |
| 5 | Loyal Order of Moose | -6.8% |
| 6 | Canteen Service of Northern California | +5.2% |
| 7 | Fleet Reserve Club of Annapolis | -19.4% |
| 8 | Germania Society | -8.1% |
| 9 | New London Senior Center | - |
| 10 | Valley Caps | - |
Share of tracked category spend, indexed
Store footprint
Store map
117 tracked Loyal Order of Moose locations across 26 US states. Florida, Virginia, and Michigan hold 40% of them.
Tracked stores by state
- Florida 25
- Virginia 12
- Michigan 10
- Ohio 10
- Indiana 9
- Pennsylvania 9
- California 8
- North Carolina 5
- Arizona 4
- Illinois 3
- Maryland 3
- New Mexico 3
- South Carolina 2
- Tennessee 2
- Arkansas 1
- Colorado 1
- Delaware 1
- Georgia 1
- Maine 1
- Missouri 1
- New Hampshire 1
- New Jersey 1
- New York 1
- Utah 1
- Washington 1
- West Virginia 1
Customer overlap
Who shops at Loyal Order of Moose
Tracked chains Loyal Order of Moose customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends