Growth
Da-Vi Nails against its category
The biggest tracked US nail salons chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Da-Vi Nails's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Regal Nails
|
-8.3% |
| 2 |
A
Anthony Vince' Nail Spa
|
-9.4% |
| 3 |
S
Star Nails
|
+3.8% |
| 4 | P Pro Nails | -11.2% |
| 5 | V VIP Nails | -2.5% |
| 6 | H Happy Nails | -5.5% |
| 7 | L Lovely Nails | -9.4% |
| 8 | A Ambiance Nail Spa | -7.6% |
| 9 | L Luxury Nails | -5.6% |
| 10 | L Luxury Nails & Spa | +2.1% |
| 51 |
D
Da-Vi Nails
|
-10.9% |
Share of tracked category spend, indexed
Store footprint
Store map
43 tracked Da-Vi Nails locations across 17 US states.
Tracked stores by state
- Florida 7
- Utah 6
- Texas 4
- Virginia 4
- Michigan 3
- North Carolina 3
- Maryland 2
- New York 2
- Ohio 2
- Pennsylvania 2
- South Carolina 2
- Arizona 1
- California 1
- Georgia 1
- Iowa 1
- Kentucky 1
- New Jersey 1
Customer overlap
Who shops at Da-Vi Nails
Tracked chains Da-Vi Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
California Marketplace
100
L
Livoti's Old World Market
47
K
Kent's Market
34
W
Wine Outlet
32
D
Dick's Market
19
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