Growth
Diamond Nails against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Diamond Nails's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Luxury Nails | -2.8% |
| 2 | Happy Nails | +1.0% |
| 3 | Star Nails | +0.9% |
| 4 | Top Nails | -1.4% |
| 5 | Regal Nails | -4.7% |
| 6 | Pro Nails | -5.2% |
| 7 | Lovely Nails | -3.2% |
| 8 | Anthony Vince' Nail Spa | -8.9% |
| 9 | Fancy Nails | -2.4% |
| 10 | Diamond Nails | +2.6% |
Share of tracked category spend, indexed
Store footprint
Store map
169 tracked Diamond Nails locations across 39 US states. Florida, California, and Texas hold 29% of them.
Tracked stores by state
- Florida 17
- California 16
- Texas 16
- Georgia 12
- Alabama 6
- Illinois 6
- North Carolina 6
- Pennsylvania 6
- Arkansas 5
- Michigan 5
- South Carolina 5
- Virginia 5
- Indiana 4
- Louisiana 4
- New Jersey 4
- New York 4
- Oklahoma 4
- Washington 4
- Colorado 3
- Iowa 3
- Massachusetts 3
- Maryland 3
- Nevada 3
- Ohio 3
- Tennessee 3
- Minnesota 2
- Missouri 2
- New Mexico 2
- Utah 2
- Wisconsin 2
- Alaska 1
- Connecticut 1
- Delaware 1
- Hawaii 1
- Idaho 1
- Kansas 1
- Kentucky 1
- Oregon 1
- West Virginia 1
Customer overlap
Who shops at Diamond Nails
Tracked chains Diamond Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Penn City Supermarket
100
Pearl Harbor
65
Fareway
52
New Star Liquor
43
Rydell Chevrolet
38
Hickam AFB Commissary
37
Ft Campbell
36
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