Growth
Diamond Nails against its category
The biggest tracked US nail salons chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Diamond Nails's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
|
-11.2% |
| 2 | P Pro Nails | -8.7% |
| 3 | V VIP Nails | -2.6% |
| 4 | H Happy Nails | -6.2% |
| 5 | L Lovely Nails | -5.1% |
| 6 |
S
|
-7.3% |
| 7 |
A
|
-7.8% |
| 8 | L Lee Nails | -4.4% |
| 9 | T Top Nails | -6.5% |
| 10 | L Luxury Nails | -2.9% |
| 11 | D Diamond Nails | -8.2% |
Share of tracked category spend, indexed
Store footprint
Store map
165 tracked Diamond Nails locations across 38 US states.
Tracked stores by state
- Florida 17
- California 15
- Texas 15
- Georgia 12
- Alabama 6
- Illinois 6
- North Carolina 6
- Pennsylvania 6
- Arkansas 5
- Michigan 5
- South Carolina 5
- Virginia 5
- Washington 5
- Indiana 4
- New Jersey 4
- New York 4
- Oklahoma 4
- Colorado 3
- Iowa 3
- Louisiana 3
- Massachusetts 3
- Maryland 3
- Nevada 3
- Ohio 3
- Tennessee 3
- Minnesota 2
- Missouri 2
- New Mexico 2
- Wisconsin 2
- Alaska 1
- Connecticut 1
- Hawaii 1
- Idaho 1
- Kansas 1
- Kentucky 1
- Oregon 1
- Utah 1
- West Virginia 1
Customer overlap
Who shops at Diamond Nails
Tracked chains Diamond Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends