Trends · data through July 2026

Retail trends in Southampton

Iceflower tracks 327 stores from 196 retail chains in Southampton. Mountain Warehouse grew fastest over the last year, ahead of Wickes and Waterstones.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
196
Tracked stores
327
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Mountain Warehouse and Wickes sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Mountain Warehouse logo Mountain Warehouse ▲3 +14.8%
2 W Wickes logo Wickes ▲1 +14.0%
3 W Waterstones logo Waterstones - +11.4%
4 S Savers - +8.6%
5 C CeX - +8.4%
6 F FatFace logo FatFace - +7.3%
7 S Screwfix logo Screwfix - +6.3%
8 T The Entertainer - +2.8%
9 C Currys - +2.8%
10 P Pets Corner - +2.8%
11 S Shoe Zone - +2.5%
12 T TK Maxx logo TK Maxx - +2.3%
13 T Tesco Mobile - +1.8%
14 T The Works ▼1 +0.8%
15 C Card Factory - -2.9%
  • Clothing Store
  • Discount Store
  • Hardware Store
  • Specialty Store
  • Bookstore
  • Gift Shop
  • Electronics Store
  • Other categories

Store footprint

Store map

327 tracked store locations in Southampton, colored by category.

  • Clothing Store (46)
  • Discount Store (26)
  • Hardware Store (23)
  • Specialty Store (23)
  • Bookstore (21)
  • Gift Shop (21)
  • Electronics Store (19)
  • Other categories

Top tracked chains by store count

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