Trends · data through September 2026

Breakfast & Brunch Cafes in San Jose-Sunnyvale-Santa Clara, CA

Iceflower tracks 31 stores from 21 breakfast & brunch cafes in San Jose-Sunnyvale-Santa Clara, CA.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
21
Tracked stores
31
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breakfast & brunch cafes

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.

# Chain YoY growth
RankChainRank movementYoY growth
1 Bill's Cafe - +5.6%
  • Bill's Cafe
  • The Breakfast Club at Midtown
  • Uncle John's Pancake House
  • Stacks
  • Toast Cafe & Grill
  • Keke's Breakfast Cafe
  • The Breakfast Spot
  • Other tracked chains

Store footprint

Store map

31 tracked store locations in San Jose-Sunnyvale-Santa Clara, CA. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 15 of the 31 stores (48%); 16 of the 21 tracked chains have a single store here. 0.7% of the tracked food & drink stores here are breakfast & brunch cafes, against 0.6% across California.

  • Bill's Cafe (7)
  • The Breakfast Club at Midtown (2)
  • Uncle John's Pancake House (2)
  • Stacks (2)
  • Toast Cafe & Grill (1)
  • Keke's Breakfast Cafe (1)
  • The Breakfast Spot (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 Bill's Cafe 7
  • 2 The Breakfast Club at Midtown 2
  • 3 Uncle John's Pancake House 2
  • 4 Stacks 2
  • 5 The Original Pancake House 2
  • 6 The Breakfast Place 1
  • 7 Dinah's Poolside Restaurant 1
  • 8 Mimosas Gourmet 1
  • 9 The Waffles 1
  • 10 O.D.'s Kitchen 1
  • 11 K's Crepes & Cafe 1
  • 12 Egghead 1
  • 13 Hash House A Go Go 1
  • 14 Chocotellacrepes 1
  • 15 FlapJacks Breakfast & Grill 1
  • 16 Crepes Bistro 1
  • 17 Country Waffles 1
  • 18 Evergreen Inn & Pub 1
  • 19 The Breakfast Spot 1
  • 20 Keke's Breakfast Cafe 1
  • 21 Toast Cafe & Grill 1

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