Trends · data through September 2026

Retail trends in Norwich

Iceflower tracks 303 stores from 223 retail chains in Norwich. Roys grew fastest over the last year, ahead of Savers and Home Bargains.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
223
Tracked stores
303
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Roys and Savers sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Roys logo Roys - +14.2%
2 S Savers logo Savers ▲1 +9.5%
3 H Home Bargains - +7.3%
4 N Next logo Next - +0.6%
5 B Break - +0.5%
6 P Pets at Home logo Pets at Home - +0.1%
7 C Card Factory logo Card Factory ▲2 -4.0%
8 S Shoe Zone logo Shoe Zone - -5.7%
9 T The Range logo The Range - -6.1%
10 W WHSmith logo WHSmith - -6.2%
11 A Argos logo Argos ▼1 -7.5%
12 S Screwfix logo Screwfix - -16.0%
13 T Toolstation UK logo Toolstation UK - -16.1%
14 Q Quality Discounts logo Quality Discounts ▼1 -20.0%
15 P Poundland logo Poundland - -21.0%
  • Hardware Store
  • Discount Store
  • Specialty Store
  • Bookstore
  • Gift Shop
  • Vape & Tobacco Shops
  • Department Stores
  • Other categories

Store footprint

Store map

303 tracked store locations in Norwich, colored by category.

  • Hardware Store (25)
  • Discount Store (19)
  • Specialty Store (19)
  • Bookstore (18)
  • Gift Shop (16)
  • Vape & Tobacco Shops (15)
  • Department Stores (14)
  • Other categories

Top tracked chains by store count

More trends

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